“….no publicity as well as platforms to showcase what we have.
By: Nyasha Nhau
Promising gospel musician Epiphania Mazarire from Manicaland said without enough exposure talent hidden in most upcoming artistes based in rural areas will remain a pipe in the dream nomatter the potential that they might have.
She said, “we have a lot of talented musicians of different genres in rural community, already they are disadvantaged and cannot not rise because there are no platforms designed to showcase their talents where they are.”
Relating her experience and analysis on upcoming musicians, Mazarira who grew up in Apostolic Faith Mission and motivated by Daily Bread hitmaker has a number of songs but only managed to record two (2).
“In my library l have 30 songs, due to financial challenges only 2 recorded ones entitled Nezuva Riye and Makarurama are circulating on social network platforms, but there is no publicity as well as platforms to showcase what we (upcoming peri-urban and rural musicians) have hence only known by few individuals around us.
“I was inspired by Mai Charamba to venture into the music industry though l discovered my talent when l was only 5 years of age when l was participating in both school percussion band and music as well as in church choirs,” explained Mazarire.
The 32 year old believes that given enough support music can help some artistes to be forces to reckon within their respective communities and she urged the ministry of media, ministry of arts, media houses and music promoters to give equal opportunities to both urban, peri-urban and rural artistes so that no one will be left behind.
She told NTU News Zimbabwe that, “people like Jah Prayzah (Mukudzei Mukombe) grew up in rural area, he was given an opportunity and now some young people in Uzumba see him as a source of inspiration fully encouraged that despite the background one can achieve greater things and make the country proud regionally and internationally.
“I am appealing to the ministry of information, publicity and broadcasting that whenever there is a national event such as independence day celebrations and galas, it should also consider artistes from rural and peri-urban communities, same applies with the ministry of youth, sports, arts and culture, it has to come up with a talent supporting initiative in partnership with some promoters targeting upcoming musicians in the same areas, to discover and nature talents.
“At the same media houses and freelance journalists must give equal coverage to musicians in rural areas because publicity is the most important tool in life of those in music industry as it helps them to grow,” emphasized promising Chipinge based songbird.
However, apart from being an ecd teacher where she resided, Epiphania Mazarire is also a Christain life coach who motivates other people through her life experiences that made her a strong woman she is today and she encouraged upcoming artistes to keep on doing their best.