By Silindokuhle Booi
The Eastern Cape has more people with talent without access to the right platforms to showcase their talents. Macebo Media in association with the Film Hub and the National Film and Video Foundation (NFVF) team up to bring you the much needed Popcorn Friday’s in East London.
“The Popcorn Friday’s initiative aims to unearth and promote some of the Eastern Cape’s hidden filmmaker’s by providing a free space to showcase your work and engage with peers. The mission of Popcorn Friday’s is to promote locally produced films in the Eastern Cape. Our province’s film industry is underdeveloped and there are not enough platforms in the province to showcase Eastern Cape storytelling. The Popcorn Friday’s initiative aims to address this by providing a platform for these storytellers to thrive. Whilst providing a platform for storytellers to thrive, the initiative will also show a keen focus towards providing audiences with compelling and informative content that will in some way or another add value to their lives. The digital marketing team sources local filmmaker’s bio and short introductory video, movie trailer and any other piece of information that can be utilised for the paid digital campaign. The paid campaign is meant to create a spotlight around the filmmaker’s creative talent and work profile. During the Popcorn Friday session, each filmmaker has an opportunity to engage the audience and exchange views with fellow filmmakers.”, said organiser Zizipho Macanda
On April 30 the team from Montywood screened their movie titled “Checkmate” a psychological thriller which was filmed right here in the Eastern Cape. You can watch the checkmate trailer online https://youtu.be/rXGqKhSANWg
The Popcorn Fridays campaign can be reached on their Facebook page, @PopcornFridaysZA. If you are a local Eastern Cape filmmaker who wishes to showcase your film you can register at the following link to have your film screened: https://bit.ly/32s81o0